New partnership: branchly & destinetCHANGE

branchly has formed a new partnership with destinetCHANGE. With the expertise of Matthias Burzinski (founder of destinet, a renowned news portal for tourism, press texts, and industry news), we are joining forces to sustainably shape the future of tourism, cities, and culture.

Our common goals are clearly defined: Through innovative AI solutions, we aim to make tourism smarter, more digital, and above all, visitor-oriented. While destinetCHANGE brings profound expertise in the transformation of the cultural sector, cities, and tourism—such as through workshops and coaching as part of the AIClubTourism—branchly focuses on developing AI-supported solutions that provide, among other things, conversational websites and chatbots.

The partnership is based on a shared vision: We want to align the needs of companies and visitors optimally with fresh perspectives and cutting-edge technology. This makes it possible to provide individual communication solutions that promote interactive exchange and make everyday tourism more efficient and sustainable.

The collaboration will enable us to develop tailored solutions for different industries. Our clients will benefit from a combination of industry-leading AI technology and deep industry knowledge—a symbiosis that paves the way for a future-proof, digitally transformed world.